SARA JAVAID; SUMAIRA REHMAN; UZMA KASHIF. The Role of Instagram Stories in Influencing Consumer Engagement with Beauty Brands: A Comparative Analysis. Review Journal of Social Psychology & Social Works, [S. l.], v. 4, n. 1, p. 110–122, 2026. DOI: 10.71145/rjsp.v4i1.508. Disponível em: https://socialworksreview.com/index.php/Journal/article/view/508. Acesso em: 10 feb. 2026.