Decoding the Paradox: Balancing Innovation and Efficiency in Disruptive Times

Abstract

In an era marked by rapid technological advancements and constant disruption, organizations face the challenge of striking a delicate balance between fostering innovation and maintaining operational efficiency. This scholarly article explores the intricacies of navigating the innovation-efficiency paradox, analyzing the implications for businesses in disruptive times. Drawing on a comprehensive review of scholarly literature, case studies, and industry reports, the article investigates strategies for harmonizing innovation and efficiency to ensure sustained competitiveness and resilience in a dynamic business landscape.